I The American Dream All Over The World (NAPSA)—Most people know someone who has dreamed of leaving the rigidity of a 9 to 5 job to pursue the flexibility of entrepreneurship. ‘The majority don’t pursue that avenue, GLOBAL ENTREPRENEURSHIP andthe reasonsvary, including financial Svw obligations, time constraints, or fear of the unknown. In fact, two in five Americans dream aboutthe day they can tell their boss they quit,butit’s not necessarily because they hate their job—instead,it’s because 67 percent have dreams of being an entrepreneur, accordingto newresearch commissioned by Herbalife Nutrition. ‘Andpeople really dofeel their ideas can change the world—results show DNERRASR ENTREPRENEURS that, of those whoaspire to open a busi- ness, 68 percent believe their idea would be revolutionary for the industry. People often associate entrepreneur- ship with “The American Dream? but according to the research that surveyed 23,500 respondents—spanning 24 countries and including 2,000 Americans— 76% chicanehavedoams of 4 tales ENTREPRENEURSHIP 5 66% beleve Wr ideato be REVOLUTIONARY looking at the entrepreneurship dreams of people around the globe, as well as their motivationsandthechallenges,the entrepreneurial dream is shared globally. “Starting a business from the ground up can be daunting but the opportunity to pursue your own passion canbe lib- erating and exciting experience,” said John DeSimone,co-president and Chief Strategic Officer, Herbalife Nutrition. TheInternational Survey ‘Across the globe, 64 percent of respondents cited their top reason to start a business wasto follow a passion. For Americans, this was followed by becomingtheir own boss (59 percent), supporting their family (51 percent) and wanting to solve a problem/improve the world (36percent). ‘The survey found that 52 percent of ‘THE TOPREASON FOR STARTING A BUSINESS WAS FOLLOWING A PASSION 0 bate FomAMERNCAS,asWASFOLLOWED BY. (generates .apecnonme omprencrows ACROSS THE GLOBE, THE BIGGEST BARRIER TO ENTREPRENEURSHIPWAS. ‘THE INITIAL COST FEARSOFNOTBENGPROFTABLE 38% {ACKOF Mane.ARTIS ‘OiowtenaesuProRT & aspiring American entrepreneurs have already taken steps to open their business.But that doesn't mean there's an easy road in front of them: With all the bar- riers business owners face, 81 percent of Americansinterested in starting a busi- ness feel overwhelmedby the prospect. And76percentfeel they may never have the opportunity to follow their dream, compared to 69 percent globally. Interestingly enough, 67 percent of Americansbelieve womenface different challenges than men whenit comesto jave a sir nthe US. challnges whan tomes ‘oopenng a business opening a business, including “defying social expectations, dealing with limited access to funding and struggling to be taken seriously” ‘The biggest barrier to entrepreneur- ship across the globe was found to be the initial cost of opening a business (65 percent). To financetheinitialcosts, ‘Americanssay they woulduse their own money(67percent), followed by inves- FOR AMERICANS ‘THE TOP BENEFITS (OF OWNINGABUSINESSAE 7 ‘exon TmSOHUE / —— tors (36 percent) and money from fam- ily (34 percent). WhereIs the Opportunity? ‘As the gig economy explodes, more and more people are picking up a side gig to supplement their income, and that often involvesselling products. As it stands, the side gig looks to be set to spread widely amongall generations, perhaps becoming key income support for everyone from twenty-somethings HERBALIFE NUTRITION @ income with direct sales, according to thelatest data available from the Direct Selling Association. Asa result oftheflexibility afforded by the gig economy, direct selling is provingto be an increasingly appealing option for peoplein search ofthe entrepreneurial opportunity of making part- to those who have supposedly long timeor full-time income. Direct selling retired, In fact, about a quarterofall Amer- icans—that’s 81 million people—partic- ipate in the sharing economy, accord- ing to the Pew Research Center. Of that, a record 18.6 million Americans now make living or supplementtheir is an industry that has always championed the power of free enterprise and a flexible, entrepreneurial approach to work. Now, more than ever, American innovation and dynamic change have pushedthis important modelto theforefront of the collective economic future.
