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From our blogs

How Leading Marketing Pros Are Leveraging Community News Media In Print And Online

Tuesday, March 2, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Savvy marketers recognize the value of community news outlets in the wealthy suburbs as part of the marketing …

Newspapers Are Alive And Well And Thriving In the Suburbs

Tuesday, March 2, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   As the world has become increasingly digital, print marketing has kept pace or exceeded performance of online …

Newspapers Are Dead: Long Live Newspapers!

Tuesday, March 2, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   The emergence of a vast array of digital channels has made printed newspapers stronger.  While many …

How To Find Print Placements Like A Pro

Monday, February 1, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Finding placements online has made media monitoring vastly more time-efficient, yet thousands of publications …

Building Trust In An Era Of Misinformation, Disinformation and Misinterpretation

Friday, January 29, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   As public health information programs are developed, there has been increasing scrutiny of the veracity of …

How To Develop An Editorial Calendar For A Monthly Action Plan

Friday, January 29, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Timing is crucial for a successful editorial outreach program.  Reaching the right influencers at the …

How To Connect Your Message With Key Influencers

Thursday, January 28, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Implementing a strategy for multichannel communication starts with following a path through the decision …

Visual Storytelling That Works In The Digital Age

Thursday, January 28, 2021
By Dorothy York, President and CEO of North American Precis Syndicate (NAPS)   Creating a compelling message is essential for visual storytelling, which must rely on just a few words and a …

Read more

Recent stories
Vesha Jamison and her son Dreylan rely on blood donations to relieve the  pain of his sickle cell disease.

Sickle Cell Disease: More Than Just Growing Pains

3 days ago
(NAPSI)­—It’s what every parent wishes they could do for their child: solve the impossible.   For Vesha Jamison, that journey began when doctors raised the flag that he needed …
Regular duct cleaning by ethical professionals can help homeowners save their health and wealth.

All Things Duct Cleaning

3 days ago
(NAPSI)—There may be a problem lurking in your house that you can’t even see: dirty ducts. But that doesn’t have to be. The Issue Even with the proper use of filters, your home’s heating and …
Now is the time to protect yourself and those you care for from COVID, the flu and RSV by getting vaccinated.

Gear Up for Respiratory Virus Season

3 days ago
(NAPSI)—Here’s news to help you breathe easier: Although respiratory virus season is upon us, you can protect yourself and your loved ones. How? Make sure you’re up to date on all of your …

Read more of our latest stories

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