Here are successful strategies to get great-looking results for fashion and beauty stories:
1. Photos: Use beautiful, eye-catching, color photos with attractive models.
2. Celebrity: Give your story star appeal by using a celebrity spokesperson.
3. Trends: Alert readers about the latest fashion trends that will help them to get ready to work, party or play in style.
4. Seasonal: Offer style tips on preparing for seasons of the year and offer suggestions to protect against the elements such as sun, wind or harsh cold air.
5. Skin Care: Inform readers with expert advice from a doctor about how to hydrate, protect, sooth and revitalize skin and give it a smooth, flawless appearance.
6. Kids: Include tips for parents that will help them to make affordable back-to-school shopping and holiday shopping a snap.
7. Travel: Give basic beauty tips for busy people to have instant glamour on the go.
8. Budget: Tell readers where they can score stylish fashion must-haves for less.
9. Makeover: Suggest how readers can refresh their lifestyle with a fabulous new wardrobe or a beautiful new look.
10. Spa: Create an awareness of the mental and physical benefits of a spa treatment and tell readers how to create the relaxing and restful spa experience at home.
11. Athletic Apparel: Encourage a more active and healthier lifestyle and suggest high-quality, affordable performance wear to go with it.
12. Fragrance: Entice readers with information that will help them feel transported to another place, such as Provence or Morocco, by describing aromatic ingredients.
13. Color: Tell readers how to get the hottest looks and brighten their moods with artistic use of color.
14. Hair: Offer tips on how to get a salon look at home. Tell about ingredients with special properties for a healthier and shinier look.
15. Men: Suggest a three-step regimen to help men’s specific needs for shaving and grooming.
16. Herbal Remedies: Let readers know about healing properties of gentle ingredients that have been used for practical purposes since ancient times.
