Helping Black Families Pay For College (NAPSA)—Today’s AfricanAmerican students are the history makers of tomorrow. Helping these deserving young people get the education they need to achieve: a new program at a popular fast-food chain that makes it easy to contribute to college scholarship programs when eatingout. “The harsh reality is that it’s expensive and not everyone can afford to go to college,” said Mike Baker, Chief Marketing Officer for Long John Silver’s, Inc. “Through sales of the Tom Joyner platter, we hope to raise hundredsof thousands of dollars to support students at Historically Black Colleges and Universities (HBCUs) during 2004.” The seafood chain makes a donation to the Tom Joyner Foundation—named for the nationally syndicated radio host, entrepreneur and philanthropist—for each Tom Joynerplatter sold. “Education is a beautiful thing and money—or the lack of it— should never be the deciding factor on whether our children attend college. Unfortunately, it often is. It’s up to us to use all the tools that we have to make sure they have the finances needed to advance,” writes Joyner in his foreword to the new book Eight Steps to Help Black Families Pay for College. Written by Thomas LaVeist, Ph.D. and Will LaVeist, the book features many helpful hints for AfricanAmerican students and their parents, including: * Choose the right school. Assess areas such as academic By ordering a Tom Joyner platter, like the one held by Joyner, you'll support black scholarship programs. programs, student body size and location when choosing a school. * Get your head around financial aid. Learn how your expected family contribution (EFC) is caleulated and how to lower it; learn about the different types of financial aid and how to earn more. * Learn how to apply for aid and negotiate better deals, throughout the student’s college career. You can help make a difference for African-American students when you order the Tom Joyner Platter. Priced at $6.99, it includes Crunchy Shrimp, two pieces of fish, one Chicken Plank, corn, fries, slaw and two hushpuppies. To order Hight Steps to Help Black Families Pay for College, visit Barnes & Noble’s Web site at www.bn.com. More information is available at www.lisilvers.com.
