Nationwide released an article with safety procedures for rural motorists. This article got 687 placements including 118 in print. This appeared in all 50 states with 13 million in readership and on sites with 42 million unique visitors per month. Of all placements, 41% were in the top 50 markets, 54% were in the most populous third of states and 37% were in the wealthiest quarter of states. This was viewed 553 times on our site.