In the fast paced transformational age of digital media, there are emerging markets for tech companies that can help newspapers transition to capture audiences online. Here are the top 10 companies that are creating growth opportunities for traditional media:
1- AdCellerant specializes in executing programmatic display, mobile, tablet, video, native, email and search marketing campaigns. The company is a Google Premier Partner and has received accolades for its proprietary software.
2- ASA Computers, a Stromayer Partner, helps with cross-platform virtualization solutions and extends the life cycle of business and mission-critical Systems.
3- BN tech is a paywall service provider that offers an innovative way of tracking users by IP address and providing publishers with tools, including a robust reporting suite, to help grow digital subscribers.
4- Boostability, now on the Inc 5000 list of fastest growing private companies in America for four straight years, offers a unique approach to great, SEO services, with partner relationships.
5- Chartbeat is an analytics partner for more than 50,000 leading media sites around the globe, helping to strengthen the connection between article and audience, to deepen reader engagement.
6- innocode provides innovative digital media products that enable newspapers to reassert themselves in community hubs and develop new sources of revenue by leveraging social media at the hyperlocal level.
7- Interactive News is reinvigorating newspaper revenues while delighting readers by harnessing augmented reality technology to bring printed news to life. After downloading a free app, readers simply hold their mobile phones over photos or blocks of text to launch the interactive experience.
8- Maps.com provides online, interactive and mobile advertising solutions, with their revenue generating Locator Map Programs, in various categories, including Open Houses, Rentals, Garage Sales, Community Events and New Builders.
9- Newspapers.com, by Ancestry, partners with newspaper publishers with a no-cost solution to help digitize and monetize historical archives.
10- TapOnIt builds new audiences and revenue streams for media properties by offering proprietary technology to create databases of people who have opted-in to receive offers and promotions via text message. They text images of offers along with a link to the mobile interface where users can join additional markets, share offers via Facebook, Twitter and text to earn bonus offers, and redeem at the business location.
These companies are helping newspapers to survive and thrive in the age of digital news. To learn more, visit the Mega-Conference, hosted by Inland Press Association, Local Media Association, SNPA and News Media Alliance. North American Precis Syndicate, the leading provider of feature news content, including many digital formats, is a proud participant in this highly informative and educational event.